Shut Up And Drive
YEAR: 2024
ROLES: CREATIVE DIRECTIOR + WARDROBE STYLIST + SOCIAL MEDIA CONTENT + SET DIRECTION + MOVEMENT DIRECTION + POST PRODUCTION
Overview
“Shut Up and Drive” is a cinematic fashion editorial inspired by the tension, mystery, and female rebellion of Gone Girl. Set around a getaway car, the story follows a woman caught in the aftermath of an unknown event, appearing to be on the run while ultimately taking control of where her story goes next.
The concept plays with the idea of escape as transformation. Rather than simply running away, she is deliberately leaving behind a version of herself that no longer serves her. Through themes of freedom, risk, rebellion, and reinvention, “Shut Up and Drive” captures the moment she chooses uncertainty over familiarity and takes the wheel of her own narrative.
DIrection
Inspired by the tension and mystery of a Gone Girl style narrative, I wanted the shoot to feel like a scene pulled from a film, interpreted through fashion. The creative direction blends femininity with danger, creating a character who feels unpredictable, confident, and completely in control of her own story.
For the wardrobe, I intentionally styled her with a mix of feminine and rebellious elements to reflect that duality. The mini silhouette, white socks, pointed heels, dark sunglasses, and layered black pieces create a look that feels polished but slightly unconventional for the environment. I wanted her to appear almost too put together for the chaos surrounding her, reinforcing the mystery of who she is and what she may have done. The black and white palette also allowed the styling to feel connected to the darker narrative while keeping the character visually distinct against the car and setting.
I incorporated the black roses as both a styling detail and storytelling prop, carrying the darker romanticism of the wardrobe onto the getaway car and connecting the character directly to her surroundings. The car itself becomes an extension of her character, serving as both a symbol of escape and self discovery. Through dramatic posing, cinematic framing, and movement, I directed each composition to feel like a fragment of a larger story, leaving the viewer to question what happened before the scene and where she is headed next.
BEHIND THE SCENES
Credits
Creative Director: Kanwulia Onianwa
Photographer/Editor: Julian Hamilton
Movement Direction: Kanwulia Onianwa, Julian Hamilton
Set Direction: Kanwulia Onianwa
Models: Kanwulia Onianwa
LIKE WHAT YOU SEE?
Let's create something intentional for your brand, project, or next idea.